What's The Benefit?

There are a million and one mascaras you can buy from a variety of places and believe me, I've tried a fair amount of them myself. But there is one that stands out among the rest: Benefit's "They're Real" . To have such a name indicative of its power just really shows how well it works. The goal is to give the appearance of full and natural lashes and it does this so well that people might have the suspicion that you're wearing fake eyelashes.

Ok this sounds great, right? Why doesn't everyone just buy this mascara problem solved end of story? The reason is that it's $23 for one full tube. Benefit has become privy to the fact that their mascara has become so widely popular that they have recently come out with a smaller sample size tube priced at $10, which is still more expensive than a full tube of what most people buy like Maybelline or Covergirl. And with a current trend of wearing multiple coats of mascara at once, the size of a tube that only gets maybe about 10 to 12 applications is still highly expensive. Some people try to make a tube of mascara last until it's expiration date which is about 3 months. This adds to about 90 applications. If you bought sample size Benefits, it would cost you over $90 in just mascara rather than something like $8.99. 

So then why would anyone spend that much on mascara? Well, buying it at the price of $23 at a time wouldn't cost quite as much as, but why would someone pay almost 3 times as much for mascara? Some people aren't as determined to try all the mascaras made to try to find a comparable mascara for not as high of a price. As a student with a minimum wage job, I've found that L'oreal Paris' "Million Lashes" do a pretty decent job for its price of $9 per full tube.

Benefit's benefit is that they make such a high quality product that has been praised on high by many a woman and many a magazine. So you have to pick your benefit- budget or beyond compare lashes.

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